12 Expert Ideas to Improve Your Content Marketing for Better Leads

Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less.

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content marketing trends, lead generation, marketing strategy, marketing content

Why Brands Need to Apply Specific Strategies to Content to Make it Meaningful

To stand out, brands need to be meaningful. Maybe in 2018 that doesn’t come as a surprise to advertising and marketing professionals, however, what may be surprising is the number of brands that remain irrelevant.

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marketing strategy, advertising, branding, content strategy

Power of Influencer Marketing Continutes to Grow

Influencer marketing budgets are on the rise but still only comprise less than 10 percent of overall marketing spend for more than 60 percent of marketers, according to a new report.

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marketing, marketing strategy, content creation, influencer marketing

Winning New Business with Inbound Marketing

So, with one headline we have established that you can win new business with inbound marketing, but how is this possible? 

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lead generation, marketing strategy, content marketing, sales, inbound marketing

8 SEO must-do's for marketing success

SEO takes considerable effort—you need to know the right tricks to get seen, clicked and mentioned. Here are eight absolute SEO must dos to include in your marketing strategy.

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marketing, marketing strategy, seo, traffic

The secrets of high-performing online content

Good content is one thing, but great online content is another.

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marketing strategy, content strategy, written style, High-Converting Content, traffic

Gartner Predicts 2017: Marketers, Expect the Unexpected

Five technology shifts will catalyze transitions in marketing strategies and organizations by 2020.

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marketing report, marketing strategy, insights, Uncategorized

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