The Case for Community-Based Marketing in 2021

It would be easy to attribute the weak B2B marketing efforts to the pandemic or the reduced budgets that resulted from it, but the uncomfortable truth is that traditional marketing tactics are becoming outdated and ineffective and need to be updated.

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marketing strategy, B2B marketing, CMO, marketing leaders, B2B strategy, Marketing 2021, Marketing Trends 2021, Building Community, Opt-in Community, CBM, Community Based Marketing

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