AI Opportunities to Solve Digital Marketing Challenges

The term artificial intelligence (AI) may bring to mind scenes from a sci-fi movie, but in reality it’s already transforming many industries, including marketing. AI is gaining widespread traction as a way to solve seemingly impossible problems and accomplish tasks that previously could only be achieved with great effort, time and resources. In a marketing context, AI has the potential to make marketers better at what we’ve been hired to do. Here are five common challenges marketers face today and how AI can help.

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digital marketing, artificial intelligence, product marketing

How AI is Enhancing Advertising Innovation

Artificial intelligence is being deployed far and wide in marketing and advertising.

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marketing trends, advertising, artificial intelligence, personalization

How AI Is Changing Sales

Companies are using AI in all kinds of innovative ways to advance their businesses.

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artificial intelligence, business, sales, algorithm, decision-making

Will Artificial Intelligence Replace Manual Content Creation?

There are only a few industries in which automation isn’t threatening some job roles. That’s a pretty scary thought, right? Well, don’t panic just yet.

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marketing, content creation, content marketing, artificial intelligence, Uncategorized

Machine learning is marketing’s future

When you hear “artificial intelligence” or “machine learning,” what comes to mind? A complicated technology that demands deep domain experience or a degree to use?

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marketing, artificial intelligence, machine learning, Uncategorized

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