Five Content Marketing Trends to Watch in 2017

In what usually is a rather uneventful month for news, December proved us all wrong in 2016. A number of newsworthy activities related to the content marketing industry appeared on the radar this month, which could work as a crystal ball for content marketers as we move into 2017.

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content marketing, content marketing predictions, content marketing trends, Uncategorized

3 Earned Media Strategies to Incorporate Into Your Content Marketing Plan

Earned media should have an important place in your content marketing strategy.  Deliberately and strategically take the steps to make this happen...

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content marketing, content marketing strategy, earned media, Uncategorized

Building a Strong Marketing Data Strategy

Knowing the best way to classify and build a structure to successfully use data in marketing is essential. Where do you begin?

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B2B marketing, CMO, content marketing, marketing data strategy, Uncategorized

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